Oompa-Loompa Doopity Doo, Wonka’s Got a Business Plan for You

Willy Wonka, world-renowned chocolate-maker, employs many clever tactics to ensure his place at the top of the industry. In Roald Dahl’s novel, Charlie and the Chocolate Factory, Wonka is a successful business owner, famous public figure, factory manager, and inventor. His passion and fanaticism for his work place him far beyond his competitors. The reasons for Willy Wonka’s success can be attributed to his original inventions, his loyal employees and his skill as a salesman.
Wonka proves to be an innovative businessman, constantly creating new kinds of candy that will set him apart from the competition. When telling Charlie about him, Grandpa Joe raves that “he’s invented a way of making chocolate ice cream so that it stays cold for hours and hours without being in a refrigerator”, “marshmallows that taste of violets and rich caramels that change color every ten seconds as you suck them”. These original sweets of his give Wonka a competitive edge over other chocolate-makers. There are, however, many who have tried to imitate his creations.
Spies, posing as regular employees in Wonka’s factory, used to sell his ideas to his competitors. When other chocolate factories began producing sweets imitating his, Wonka realized that the safety of all of his sweets recipes were in jeopardy. He hastily sent all of his employees home, telling them never to return, and shut down his factory. Seeking loyal workers who would not betray his secret recipes, Wonka eventually discovered the Oompa-Loompas and convinced them to come work for him. The Oompa-Loompas live in the factory and provide Wonka with the labor services he needs. In this way “[n]o spies can go into the factory” and steal his inventions.
Wonka always invents new types of sweets as a way to stay ahead of his competitors. Wonka “invented more than two hundred new kinds of chocolate bars, each with a different center”. He did this because he is a savvy business man who knows that novelty products distinguish him from other chocolate-makers. It can also be said that Wonka comes up with his Golden Ticket idea as a way to increase sales as well as find an heir to his empire. He knows that by putting out the tickets, his can “sell more than ever before”.

One response to “Oompa-Loompa Doopity Doo, Wonka’s Got a Business Plan for You

  1. Very good post rdearbor! Your writing is simple and clear. You did a good job of wording your arguments and provided a quote for each point. I like that you didn’t use the whole quote as a sentence but only the core part in your own sentence. Your introduction caught my eye and made me want to keep reading.

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